Unlocking Customer Success Outcomes
Workshop Description
Have you ever struggled to know which insights to trust and how to take action on what customers are saying? Customer Success Outcomes can help you turn data silos into actionable insights that drive CX strategy, team alignment, and improve customer satisfaction. This workshop is designed to empower you with the knowledge and tools to leverage research insights to drive product development focused on customer success and measurement strategies that lead to improved business outcomes.
In this workshop you will learn how:
- CSOs can help drive product strategy and used to connect disparate data sources
- To transform research insights into CSO statements that can guide product development be measured over time
- Mapping CSOs to a customer journey can help identify specific areas for improvement
Interview Video
Tom Satwicz, Ph.D.
VP of Research and Partner • Blink
Blink
Lea Martin
UX Researcher • Blink