Beyond the UX Tipping Point

For the longest time, making a great experience for the user was a business-strategy luxury item. A great product only had to work and ship. […]

Where
Grand 1/2
When
March 3, 2020
10:10 am - 11:10 am

Creating and Using Alignment Personas to Wrangle Executives—Without any Data at All.

Most personas don’t work. No matter how much data you collect, and no matter how well you analyze that expensive and hard-to-collect data, and no […]

When
February 27, 2018
9:00 am - 12:30 pm

How to Hire and Manage Consulting Firms and Freelancers

Sometimes it makes sense to hire a full-time employee and sometimes it doesn’t – but how do you decide? In this talk, Cory Lebson, author […]

When
March 1, 2018
9:15 am - 10:00 am

Crafting the Discovery Phase: Starting design projects right

Overview Discovery is essential to successful design, setting the tone and direction for your project. This workshop takes the mystery out of discovery, giving you […]

When
February 27, 2018
1:30 pm - 5:00 pm

Curiosity, Skepticism, Humility: Achieving the right mindset for design discovery

Discovery, the first part of the design process, is crucial for aligning teams. A well-aligned team works toward the same goal, and brings out the […]

When
February 28, 2018
10:15 am - 11:00 am

Planning for Strategic Design

In response to a manager’s query about how to plan products, Alan Kay famously remarked “the best way to predict the future is to invent […]

When
February 27, 2018
9:00 am - 12:30 pm

North Star Principles: Creating a Vision for UX and Product Development

Gain clarity, guide UX design, lead product development, and stop the back-and-forth, dropped features, and team frustration. Whether redesigning an existing application, creating new digital […]

When
February 28, 2017
1:30 pm - 5:00 pm

Content First Prototyping

Over the last several years, we’ve seen a sharp rise in the availability and popularity of tools for prototyping interaction, motion, and visual design. And […]

When
March 1, 2017
2:00 pm - 2:45 pm

Content Audits: Looking Back to Look Forward

Everyone knows that we audit content to understanding what’s there on a website, in order to determine what to keep going forward. But content audits […]

When
February 28, 2017
1:30 pm - 5:00 pm

Employing UX Research Methods to Create User-informed Text

Session slides UX writers at Google craft the words for apps that get read by millions of users. Partnering with research can mean the difference […]

When
March 1, 2017
2:00 pm - 2:45 pm