Cindy AlvarezAuthor of “Lean Customer Development”

Principal Group Product Manager • Microsoft

San Francisco, CA

photo of book Lean Customer DevelopmentCindy Alvarez has run product teams and UX teams, at startups and now at Microsoft. She’s currently a principal PM Manager at Microsoft, where she helps internal teams get better at continuous learning, customer understanding, inclusion and communication. She’s the author of Lean Customer Development: Build Products Your Customers Will Buy, and hosts a membership-based community offering curated toolkits and tactics for enterprise change initiatives at
When she’s not thinking about the intersection of tech and teams, she enjoys running half-marathons, cooking, and parenting two small humans. You can follow her on Twitter at @cindyalvarez.