Arif Gursel is a serial and social entrepreneur with over 20 years of experience gained from a unique blend of professional backgrounds and job disciplines. He’s currently the Director of Product and Ecosystem Partnerships for Heroku, a Salesforce Company where he travels Seattle and San Francisco. He is the founder of VIBEHEAVY, a startup that served as a business incubator whereby he built and deployed many concepts to see what stuck. He also founded the nonprofit P.A.C.E. with a focus on initiatives across Science, Technology, Entrepreneurship, Arts, and Media (S.T.E.A.M) education and activism. He specializes in product development, technology strategy, and business model development equipped to lead initiatives & people toward common goals. He credits his success to a blend of curiosity, creativity, persistence, commitment, passion, and realistic “optimism”.