Rittika is the visual designer at Merkle, a Dentsu company. She was an Erasmus student at ESAD de Reims, France, based on her academic merit and is the recipient of the OCADU Dean scholarship from OCAD University, Toronto. She is a member of Women Talk Design and a Design Mentor at UMO Design. Formerly, she worked at Walt Disney, Toshiba and Canadian Heritage across India and Canada. Additionally, she is the co-author of two research papers and a speaker at the HCI International 2021, Data Echo Culture and Talk UX Conference 2022, Tokyo.