Sindhuja Narasimhan
Founder • Abracadabra Books
Issaquah, Washington
Sindhu Narasimhan is a product design leader with over a decade of experience in building early products. She holds two master’s degrees, one in Computer Science and another in Human-Centered Design and Engineering (HCDE). Her professional journey includes lead designer roles at companies including Roku, Amazon, and BlackBerry. In these positions, she played a crucial role in the development of early-stage products across diverse industries such as TV streaming, e-commerce, and mobile technology. Sindhu is currently building Abracadabra Books, a startup that is focused on bringing STEM-based books to children powered by AI. This endeavor marks her move into Ed-Tech, marrying her expertise in product design with a mission to enhance the future of learning for children.