Iva Randelshofer
UX Research Operation Manager • Ubisoft Düsseldorf

UX Research Operation Manager • Ubisoft Düsseldorf

Düsseldorf, Germany

Iva Randelshofer is the UX Research Operation Manager at Ubisoft Düsseldorf. She will share her experiences and challenges from her daily work about setting up cross-studio frameworks for UX research and user-centric processes. She has over 14 years of UX experience in the games industry and her specialization is focused on Research and DesignOps, cognitive ergonomics, and accessibility.

Ivana is a tireless advocate for user needs and believes it is the players’ right to enjoy seamless and memorable gaming experiences without any frustration. Before joining Ubisoft, Ivana was part of a research facility focused on Human-Computer Interaction and robotics. She also currently works on her Ph.D. in UX and Human-Computer Interaction and teaches interaction design at various international universities.