Microinteractions: Designing Details

“The details are not the details. They make the design.” — Charles Eames

The difference between a good product and a great one are its details: the microinteractions that make up the small moments inside and around features. How do you turn on mute on your phone? How do you know you have a new email message? How can you change a setting? All these little moments—which are typically not on any feature list and often ignored—can change a product from one that is tolerated to one that’s beloved. This talk provides a new way of thinking about designing digital products: as a series of microinteractions that are essential to bringing personality and delight to applications and devices. We’ll delve into the structure of microinteractions—Triggers, Rules, Feedback, and Loops—and talk about why you should: Bring The Data Forward, Don’t Start From Zero, Use What is Often Overlooked, and Long Loops.

You Will Learn

  • What microinteractions are and why they matter
  • How microinteractions can make signature moments for your products
  • What the two types of triggers are and how to use them
  • What Rules do and how they can prevent human error
  • Why you should use what you know so that you Don’t Start from Zero
  • How to use Long Loops to extend the life of your product

Location: Date: January 22, 2015 Time: 3:45 pm - 4:30 pm photo of Dan Saffer Dan Saffer

Smart Design