Engagement

The Emotional Life of Internet Things

The technology we use every day knows a lot about what we do—what we click on, where we go, who we follow. But so far, it doesn’t know much about how we feel. That’s changing. The convergence of affective technology, machine learning, and ubiquitous computing makes designing for emotion more important than ever. We’ve always […]

Building your Visual Facilitation Skills

“Attention is the new economy. It is the world’s most valuable resource. You shape hearts and minds only with attention.”  So said Fox Networks president of advanced advertising Joe Marchese at Cannes Festival of Creativity.  In a fast and changing environment like business, attention is one of the most valuable assets. With more and more information available, it […]

The Architecture of Understanding

We think we’re designing software, websites, and experiences. But we’re not. We are agents of change. Our systems shape belief and behavior at scale. If we hope to be better, empathy for the user isn’t enough. We must also wrangle with culture, governance, methods, metrics, and the false dichotomies of mind-body and plan-build, because the […]

Pixels and Place: An Integrated Approach to Online and Offline Human Experiences

in Cities, Retail, Healthcare, Education, Museums, and Beyond The metaphors we use online have always borrowed heavily from the offline world, but our online and offline worlds are now converging, and the biggest opportunities for innovative experiences will come from blending them intentionally. We have existing metaphors online like “entrances and exits,” and “traffic,” and […]

Deep Listening – How to Detect and Avoid Biases While Conducting Interviews

This workshop is aimed at mid-level professionals (3-10 years of experience) who already have some experience conducting customer interviews or observations. The methods in this workshop will help improve your process for ethnographic style observations or contextual interviews, but may not directly apply if you primarily conduct focus groups or surveys. The dream of any […]

Fission to Fusion – Boosting the Value of your Design Process

Session slides Every day, 23,000 users rely on Lucidchart as their online diagraming solution. Boosting the value of design for these customers has to happen without any downtime or disruption. Over the last two years, the product design team at Lucid Software has invested in thoughtful, reusable, and scalable design methods to maximize the impact […]

Love, patterns, inclusiveness and creativity. Design at Microsoft

Product design in technology has evolved as a discipline, from the early days of asset production and user interface logic, to the “keeper of the faith” for product definition. This is a natural transition that has impacted many industries, from fashion to auto design and now it is at the center of the transformation of […]

Marrying SEO & UX to Create Overlapping Value

A decade ago, there were plenty of UX best practices and SEO demands that conflicted with one another. But, thanks to the evolution of both, today there are great opportunities to combine them and get outsized returns. In this talk, Rand will show how keyword research and searcher behavior analyses can improve UX, while investing […]

Designing for Privacy in Mobile and Web Apps

Session slides Practice privacy by design, not privacy by disaster! Almost every application requires some gathering of personal data today. Where that data is stored, who has access to it, and what is done with that data later on is becoming increasingly important as more and more of our data lives online today. Privacy disasters […]

Designing Calm Technology

Principles of Calm Technology Workshop slides Calm Technology is a framework for designing ubiquitous devices that engage our attention in an appropriate manner. The aim of Calm Technology is to provide principles that follow the human lifestyle and environment in mind, allowing technology to amplify humanness instead of taking it away. This workshop will cover […]