Design

Designing a Human Conversation

Designing an experience that delivers the right message, to the right person, at the right time is HARD. Using AI to design an intelligent assistant that feels smart and empathetic to every person who uses it is super exciting but EVEN HARDER. I’d love to share my team’s approach to testing and learning our way […]

Design Sprints

Kai Haley leads the Design Relations team at Google, which supports design excellence for designers and developers building on Google’s platforms. She’ll be talking about some of the ways design is implemented at Google. This session description will be updated with more details soon!

Building Successful Consumer Products End to End

Having led design teams across a variety of global-scale products (including Google Maps, YouTube, and Facebook), I’ve found there are some themes that repeat themselves, both in the aspects that make products successful and in the issues teams struggle with. I’m still learning each day, but in this talk, I’ll cover some of the common […]

Understanding and Applying Accessibility: a Crash Course

“You are not your Users.” Tim Broadwater’s powerful UX mantra perfectly sums up the most important principle behind Accessibility. We are not the people we are designing experiences for. The first step in creating barrier-free and inclusive tech for all abilities starts with understanding: it’s not about you. Through the discipline of Accessibility, we are […]

Design for Well-Being

We design technologies to make life easier, to help tiresome chores go faster, and to add value to people’s lives. We strive for seamless interaction. We obsess over the details. We believe that we are making the world a better place. And yet it seems that technology is chipping away at our wellbeing. It’s demanding […]

Improvise to Empathize

The ability to empathize is one of the most powerful tools in a designer’s toolkit.  At its most basic level, empathy is the ability to recognise emotions and thought processes that are being experienced by another person. It’s important for designers because it allows you to genuinely understand the motivations, needs, wants and desires of […]

The Emotional Life of Internet Things

The technology we use every day knows a lot about what we do—what we click on, where we go, who we follow. But so far, it doesn’t know much about how we feel. That’s changing. The convergence of affective technology, machine learning, and ubiquitous computing makes designing for emotion more important than ever. We’ve always […]

Building your Visual Facilitation Skills

“Attention is the new economy. It is the world’s most valuable resource. You shape hearts and minds only with attention.”  So said Fox Networks president of advanced advertising Joe Marchese at Cannes Festival of Creativity.  In a fast and changing environment like business, attention is one of the most valuable assets. With more and more information available, it […]

The Architecture of Understanding

We think we’re designing software, websites, and experiences. But we’re not. We are agents of change. Our systems shape belief and behavior at scale. If we hope to be better, empathy for the user isn’t enough. We must also wrangle with culture, governance, methods, metrics, and the false dichotomies of mind-body and plan-build, because the […]

Pixels and Place: An Integrated Approach to Online and Offline Human Experiences

in Cities, Retail, Healthcare, Education, Museums, and Beyond The metaphors we use online have always borrowed heavily from the offline world, but our online and offline worlds are now converging, and the biggest opportunities for innovative experiences will come from blending them intentionally. We have existing metaphors online like “entrances and exits,” and “traffic,” and […]